I figured before the new launch with Nicki Minaj and Ricky Martin that we could take a gander at the past ambassadors and remember how important VIVA GLAM truly is.
Backstory about Viva Glam- Viva Glam is a line of lipsticks created by MAC cosmetics in which every single penny goes to their AIDS fund. This program makes MAC a unique brand within it’s genre because it was not just the old average percentage. EVERY DIME from the lipsticks goes towards the AIDS fund. MAC is the leading non-pharmaceutical fundraiser for HIV/AIDS world wide and has raised over $206 million dollars.
If you want more awesomeness, let’s take a moment to check out the many things that one lipstick can provide-
8 individually tailored, nutritious home cooked meals
1 personal nutrition counseling session with a registered dietician
2 emergency boxes filled with non-perishable food
The printing of 15 copies of "Tips to Eating Well with HIV/AIDS booklets
1 week’s supply of groceries (about 4 bags of food) for 2 clients
5 healthy snack packs of milk, juice, fruit, yogurt and bread
50% of the recommended daily intake of fruits and vegetables for 3 individuals for 1 week
1 15 minute follow up visit with a trained nutrition counselor including a BIA test (a computer analysis that detects the presence of biochemical influences that affect AIDS)
Purchase of 14 blood glucose monitoring strips
Fuel for MANNA trucks for 27 deliveries of nutritionally sound meals
Last but not least, the long list of wonderful celebrities that have taken their time to become ambassadors for such a good cause. Ru Paul, Lil Kim, Pamela Anderson and countless others have done so much for campaigns in the past.
So when the campaign launches soon please support MAC and the AIDS fund!
