New! NARS Summer 2012
(Ok look, her makeup is everything in this photo!)
The Summer 2012 campaign was designed and photographed by NARS
Founder and Creative Director François Nars. Once again, the inimitable Ginta
Lapina personifies the look.
To begin, St. Moritz Pure Radiant Tinted Moisturizer SPF30/PA+++ was applied
to the center of the face with the fingertips and blended outward, then set with
Eden Loose Powder to create an immaculate complexion. To lend the skin a
light bronzed look, Laguna Bronzer was dusted onto the face in the shape of a
‘3’, starting at the forehead, swept on to the cheek, and then along the jawline.
The apples of the cheeks were warmed with Liberté Blush and the face further
defined by dusting Taos Blush along the hairline.
Summer brings with it a cocktail of warm earth tones and brazen shimmers. Eyes
glisten in icy peach and matte apricot, or shine in iridescent orchid and blue.
Lips are subtle in a glossy nude beige pink, or bold in matte strawberry red. A
delicate seashell pink lends nails a flattering hue for an overall look that’s sizzling,
sophisticated and—like so many summery moments—simply unforgettable.
Named for a village in the Provence-Alpes-Côte d’Azur region of southeastern
France, this elegant Trio Eyeshadow combines two shimmers—silver and icy
peach—with a matte apricot for a unexpected warm-cool take on a neutral
palette. Each shade is universally flattering alone or layered upon one another
for a unique, refined look.
Named for the Caribbean island in the Guadeloupean archipelago, this Duo
Eyeshadow is an iridescent combination of orchid paired with regal blue and is
at once both soft and striking. Wear layered for a look that really pops.
This versatile, shimmering plum Soft Touch Shadow Pencil is the ideal
complement for color on lids. Named for the region south of Naples, at the
“toe” of the Italian Peninsula—it can be worn solo, as a base for powder
shadows, or as a liner.
French for freedom, this versatile burnished apricot imparts a fresh, warm flush
to the skin. Dust on apples of the cheeks for a sexy, carefree glow.
This wear-with-anything nude beige pink Velvet Gloss Lip Pencil is named after
the capital of Argentina. It combines the ease of a pencil with the finish of a gloss
for a truly versatile, quintessential modern classic.
SUMMER 2012 COLLECTION
Q&A WITH FRANÇOIS NARS
What inspired the NARS 2012 Summer Collection?
I was interested in exploring the interplay of earth tones and shimmers. That
relationship between divergent colors and textures is summed up in our Ramatuelle
Trio Eyeshadow, which combines a silver shade with an apricot and icy peach.
Besides illustrating a fresh take on nudes, the Trio is also just a really chic and
versatile summer palette.
What’s unexpected about the collection?
I think at first glance, the combination of orchid, blue, strawberry red and seashell
pink can sound and appear quite delicate and innocent, but our version of these
colors and the way we combine them results in a look that’s more fun and edgy.
What are the must-have products of the season?
Besides the Ramatuelle Trio Eyeshadow, I’d say our Never Say Never Velvet Matte
Lip Pencil. The lilac rose color looks great with tanned skin, and the matte finish is
the perfect complement to a shimmery lid or glowing complexion. I also love our
Trouville Nail Polish because a seashell pink nail is a really fun summer accessory.
As the face of the Summer Color Collection, how does Ginta represent the
When made up in the collection’s colors, Ginta transforms from fresh and girlish
into a strong and sophisticated woman, but with an irreverent playful edge.
SUMMER 2012 COLLECTION PRICES
Ramatuelle Trio Eyeshadow (Limited Edition) $45
Marie-Galante Duo Eyeshadow $34
Calabria Soft Touch Shadow Pencil $24
Liberté Blush $28
Moscow Pure Matte Lipstick $25
Vendanges Lipstick $24
Buenos Aires Velvet Gloss Lip Pencil $24
Never Say Never Velvet Matte Lip Pencil $24
Trouville Nail Polish $18
April 15, 2012 at narscosmetics.com
SUMMER 2012 COLLECTION